In spite of sustaining macro-economic challenges in 2011 because of
component shortage and fierce price wars among multinational vendors,
Taiwan-based computer manufacturer Acer Inc eminently asserted the no. one position in the desktop category in India during the year.
As per the data from market research firm IDC, Acer settled the top spot from Hewlett-Packard, the U.S. hardware giant. It has a market share of 13.2 percent in the last quarter of 2011.
The Indian firm HCL Info-systems remained at second
spot with a market share of around 8 percent. Acer presided to top the
sales chart in the desktop category for nine months in 2011, according
to the IDC data. During July-September, the company dropped down to the
second position, but very quickly regained finely during the last three
months of the year.
Among
the overall PC market involving laptops and other mobile computing
devices like tablets, Dell was the one which crossed others. Acer stood
at the fourth spot in the list.
S Rajendran said that huge orders the company got
from the government was one of the reasons for its heightened sales in
the country, who is Acer’s main marketing officer.
On the other hand, HP’s performance was affected not only in India
but also in global markets, because of its continuous top-level
management changes and recent announcements relating to the plans to
break off its PC business.
The decision of HP to replace its chief executive Leo Apotheker with
former eBay chief Meg Whiteman made customers secretive, permitting its
rival like Acer to take the chance to gain market share.
Though the consumers have more preference over mobile computing
devices than the traditional PCs, India is still reflected as beneficial
market for desktop computers. Hence there is a great opportunity for
multi-national computer manufacturers like HP, Dell, Lenovo and Acer to
take their profit charts up, as the report says.